Dr. Ataide is a seasoned entrepreneur and business development expert with over 15 years of experience in startup incubation and SME growth strategies. As Program Director, she specializes in lean business models, financial literacy, and African market entry strategies, having mentored 200+ entrepreneurs. Program Director – Entrepreneurship
This vocational diploma equips students with practical, market-ready skills to launch and grow sustainable businesses. Unlike theoretical programs, we focus on real-world application through business simulations, mentorship from practicing entrepreneurs, and access to seed funding opportunities.
Our "learning by doing" approach covers ideation, prototyping, financial management, and digital marketing—essential competencies for Nigeria's evolving business landscape.
— Peter Drucker
| Business Creation Skills |
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| Develop viable business models and write investor-ready plans |
| Master financial tools (bookkeeping, pricing, cash flow management) |
| Utilize digital marketing (social media, e-commerce, SEO) |
| Industry Readiness |
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| Gain hands-on experience through our student business incubator |
| Build networks with angel investors and industry partners |
| Graduate with a functioning micro-business or startup prototype |
| Standard Entry |
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| Minimum of four credits at SSCE/GCE level including English and Mathematics |
| Pass in Obong University's vocational aptitude test |
| Submission of a 500-word business idea proposal |
| Mature Entry |
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| Age 25+ with 2 years of verifiable business experience |
| Basic literacy and numeracy certification |
| Interview with entrepreneurship faculty panel |
| Practicing Entrepreneurs & Business Coaches |
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| Our faculty are active business owners who bring current market insights. The program blends academic rigor with mentorship from founders who have built successful ventures in agriculture, tech, retail, and creative industries. |
| Dr. Funmi Adebayo | Director |
|---|---|
| Mr. Chike Obi (Founder, GreenFarm Agro) | |
| Ms. Bola Martins (Digital Marketing Expert) | |
| Eng. Yusuf Bello (Tech Startup Advisor) |
| Create Jobs. Build Wealth. Be Your Own Boss. |
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| Startup Founder |
| SME Business Manager |
| Business Development Consultant |
| E-commerce Specialist |
| Franchise Owner |
| Corporate Innovation Officer |
"The program's practical focus helped me launch my catering business immediately after graduation. With the N200,000 seed grant I won at the demo day, I now supply meals to three schools and employ two staff."
Class of 2022 | Founder, DelishKitchen
"The financial literacy modules transformed how I run my fashion business. I went from keeping records in notebooks to using accounting software—my profits increased by 60% within six months post-graduation."
Entrepreneurship Development Unit
Turn Your Idea Into A Business
Obong University
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